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The Personal Work of Your Friends Here at RLA Inc.
 

 Chapter 5 - Techno Babble

Advertising for technology must be quite a task.  You have to film the  commercial, get it through all the paperwork, and by the time you air the  damn commercial it's already obsolete.  It must be the most unrewarding  profession out there.  Nothing you ever do is good enough.  EVER.  And there  is always someone who, no matter what you do, is one step ahead of you.  And  short of hiring hitmen, there's not a damn thing you can do about it.  I  mean, think about it.  Back in the day, some genius science guy came running  out of a room with tears in his eyes, screaming, "I've done it, I've built  the most clunky and spacewasting machine ever!"  What he really meant to say  was that he'd made history by developing the world's first computer.  Who  cared if it couldn't count past ten?  Who cared if it took up a NASA space  shuttle hanger?  Who cared if some Chinese guy off the street could do ten  times the calculations with an Abacus in the same amount of time?  Well, no  one cared, because this thing LIT UP AND MADE BEEPING NOISES.  Well whoopee  for us, we had the world's largest paperweight.  And it remained completely  useless, until some military guy out in Nevada said, "Hey wait guys,  couldn't we use this to kill people?"  Then all of a sudden we had a new  invention, the transistor.  The public was thrilled.  The military was  thrilled.  The rest of the world didn't care.  Now the army could use this  technilogical menace to do things that they could had done anyway, but now  when they did it it made lots of cool little beeps and lights and stuff. Of course, this was not to last, because then some guy came out of his  garage with the first integrated circuit, and then they could shrink the  superhuge paperweight into a small, more compact version of a paperweight.  Around the same time, the Chinese decided to steal our military secrets by  method of carrier pigeon, and soon after a more compact abacus was  developed. 

Through the years the computers got faster and faster,  and smaller and smaller and then they could do some stuff other then beeping  and lighting up and THEN, oh yes THEN, we had ourselves something special.  And then some guy out there said, "Hey, let's all hook up our computers  together and then we can use them to trade naked pictures of our wives and  girlfriends."  And everyone thought this was a great idea.  And so did the  military.  Especially the sailors.  So then we developed the internet.  And  the peasants rejoiced.

So here we are now, and what are we doing?  Still making improvements.  Apparently, the rate that one can view naked wives and girlfriends still  just isn't fast enough.  So we have CD-Roms and cool little gizmos that beep  louder and 50 times more efficently, and faster processors and all that  jazz.  And now we can kill lots of people with our computers.  So we should  all be happy.  But alas, we are not.  And scientists still work against the  clock.

"Sir, I've finally finished.  I present to you, the first seven billion  megahertz processor.  It's the newest technology."
"Nice work, may I ask what changes you made?"
"Well, we took out some unnecessary components, such as the iambic  trifibulator and the combustible waxationalizer, and we changed what the  circuits were made out of."
"Oh?  What are they made out of now?"
"Metal, sir"
"And before?"
"Cement, sir."
"By god, who would have thought that metal conducts electricity?  Let me  just ask you one more question... does it do that cool beeping and lighting  up thing?"
"Um... well not exactly sir, but there's really no reason for that... it  would slow the performance to... well... 34 megahertz..."
"Well, looks like you have a couple kinks to work out then, come back to me  when you have something that beeps and lights up. Dismissed."

Apparently the Japanese have come out with some new kind of circuit or  processor or something like that that is so fast, it's obsolete.  Allow me  to explain.  The processor runs at speeds so fast that everything else out  there can't handle it.  It's like putting a track runner in cement shoes.  Now, this presents a very good question to me, what happens when we reach  the limit?  There will be a limit.  No matter how long it takes, eventually  we won't be able to get any faster, or any smaller then we have.  And then  what?  Well, some clever guy will figure out that all he has to do is say  that something really stupid is a new technology and everyone will get so  damn excited that it will start everything all over again.  For example,  someone will come out with a wheel, and hail it as a completely new  technology.  By that time in the future, people will have forgotten what a  wheel looks like anyway.  So again, we will start from scratch.
       
"Dad, come on, you said we could go and look at the wheels now"
"For god sakes, Timmy, why do you want a wheel so bad?"
"Dad!  Everyone else on the block has a wheel except for us!  It's the  newest technology!"
"What's so special about it?  And you know, there's something strangely  familiar about those wheels..."

If we don't start over, we're going to find that the computers that come  out are just too fast for any practical use that we could possibly think up  for them.  So it's a lose lose situation.  My solution?  Build yourself a  bomb shelter and start your own lemming worshipping undergrount cult.  That  way when the technology resets, it won't make a difference to you anyway,  because lemmings don't change, they stay the same.  They're the only race  that after centuries of evolution, they still do the long jump off cliffs.  Maybe your cult can run off a cliff too.  OK, maybe not.
 
 
 
 

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